Image-based warnings are optional but the EU has provided images and guidelines
and some countries have implemented them.
C(2005)
1452 final: Commission Decision of 26/May/2005 on the library of selected
source documents containing colour photographs or other illustrations for each
of the additional warnings listed in annex 1 to Directive 2001/37/EC of the European
Parliament and of the Council.
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Commission
Decision of 5 September 2003 on the use of colour photographs or other illustrations
as health warnings on tobacco packages (notified under document number C(2003)
3184) (Text with EEA relevance) (2003/641/EC)
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Directive
2001/37/EC of the European Parliament and of the Council of 5 June 2001 on
the approximation of the laws, regulations and administrative provisions of the
Member States concerning the manufacture, presentation and sale of tobacco products
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português En
français