To "escape sneaky salt," kids and parents would benefit even more from eating fresh foods prepared at home

Washington, D.C., 17 March 2015 (PAHO/WHO) — The Pan American Health Organization/World Health Organization (PAHO/WHO) is calling on the food-processing industry to reduce salt in their products—especially products for kids—and to stop advertising high-salt products to children. During World Salt Awareness Week, March 16-22, PAHO/WHO is also urging parents and children to "escape sneaky salt" by eating more meals prepared with fresh ingredients at home.

"Most of us are not even aware how much salt we're eating," said Dr. Branka Legetic, PAHO/WHO advisor on noncommunicable diseases. "That's because most of the salt we consume is hidden in processed foods. One part of the solution is for the food-processing industry to reduce salt in its products. Another part of the solution is to use less salt in cooking and to make sure kids eat more fresh foods prepared at home."

Children are especially vulnerable to advertising and marketing and at the same time are developing eating habits that will have a strong impact on their dietary patterns as adults. Even during childhood, high consumption of salt has an effect on blood pressure and can predispose children to such diseases as hypertension, osteoporosis, asthma and other respiratory diseases, obesity and stomach cancer.

But the fact that children and adolescents are at a formative stage also presents an opportunity. "Saltiness is an acquired preference, so it's possible —and from a health standpoint critical— for parents to take steps to keep children from developing a taste for salt early on," said Legetic. "If parents involve their kids in preparing meals at home, that will help even more to establish good dietary habits for life."

Salt consumption in the Americas
Adults who consume more than 5 grams of salt daily (equivalent to 2 grams of sodium) are at increased risk of high blood pressure, the leading risk factor for cardiovascular disease as well as kidney failure. WHO guidelines recommend adjusting these limits downward for children, who generally consume fewer daily calories than adults.
Average daily salt intake in the Western Hemisphere is notably higher than 5 grams, ranging from 8.5—9 grams in Canada, Chile and the United States to 11 grams in Brazil and 12 grams in Argentina.

Since 2009, PAHO/WHO has been spearheading regional efforts to reduce dietary salt in the Americas through joint action among governments, health experts, industry representatives and nongovernmental groups. In 2013, the PAHO/WHO-led Salt Smart Consortium developed an action plan that calls on food processors to voluntarily reduce salt levels in their products, proposing specific targets for reduced salt in food groups ranging from breads, cookies and cakes to processed meats, mayonnaise and soups. The plan also calls for public-awareness campaigns that help consumers understand food labels and why it's important to consume less salt.

Salt Smart seminar
To kick off this year's World Salt Awareness Week, PAHO/WHO will host a virtual seminar titled "Salt Smart Americas" on Tuesday, March 17, from 10 a.m. to 12 p.m. EDT. Speakers include Prof. Graham MacGregor of World Action on Salt (WASH), Dr. Emily Ann Miller of the American Heart Association, and Dr. Branka Legetic, coordinator of PAHO/WHO's salt reduction initiative.

To participate online via Blackboard Collaborate, please, register at and use the links below. Type your name on the sign-in page:
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PAHO, founded in 1902, is the oldest international public health organization in the world. It works with its member countries to improve the health and the quality of life of the people of the Americas. It also serves as the Regional Office for the Americas of WHO.


Salt reduction (PAHO)

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