Launch of Florence in Spanish: a digital health worker to help you quit tobacco.

Launch of Florence in Spanish: a digital health worker to help you quit tobacco.
conoce a florencia: imagen de una trabajadora digital de la salud

Join at the launch of the Spanish version of Florence, Florencia, WHO's first-ever digital health worker, based on artificial intelligence to help people quit tobacco. On Monday, 8 february 2021, at 11 am (EST).

Quitting smoking is more important than ever as smokers are more likely to develop severe COVID-19, compared to non-smokers.

Florence dispels myths around COVID-19 and tobacco and helps people develop a personalized plan to quit tobacco. It also recommends toll-free quitlines and apps.

Florence is available 24/7 via video stream or text to help people access reliable information.

Florence can help you build your confidence to quit smoking.

This session will be in Spanish only.






How to participate




Find below the recording of the session (in Spanish)






  • 11:00 am - Welcome and opening remarks
    • Dr. Anselm Hennis – Director, Department of Noncommunicable Diseases and Mental Health, Pan American Health Organization (PAHO / WHO)

  • 11:05 am  - Presentation: Florence and its functionalities
    • Dr. Vinayak Prasad TFI / WHO (Video)
    • Dr. Francisco Armada –  PAHO Regional Advisor for Tobacco Controlem>

  • 11:20 am - Panel: Benefits of cessation, strategies and available resources and their Importance for tobacco control
    • Moderators:
      • Adriana Bacelar – Specialist, Tobacco Surveillance
    • Panelistas:
      • Dr. Elba Esteves  – Ministry of Public Health of Uruguay
      • Lic. Seydi Segura – Ministry of Health of Costa Rica

  • 11:40 am - Questions and Answers
  • 11:50 am - Closing remarks
    • Rosa Sandoval –Unit Chief of the Risk Factors and Nutrition Unit, Department of Noncommunicable Diseases and Mental Health (PAHO / WHO) (OPS/OMS)


Time correspondence 


  • 8:00 am.– Los Angeles
  • 10:00 pm. – Guatemala City, Mexico City, Belmopan, San Jose (CR), San Salvador, Tegucigalpa, Managua
  • 11:00 am. – Bogota,  La Habana, Lima, Quito, Panama City, Washington DC
  • 12:00 pm. – Caracas, La Paz, Santo Domingo, San Juan
  • 1:00 pm. – Brasilia, Buenos Aires, Montevideo, Santiago

Para otras ciudades, compruebe la correspondencia en el siguiente enlace


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