Health Promotion in the Integral Approach to NCDs

Health Promotion in the Integral Approach to NCDs
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Join us on Wednesday, December 10, 2025, at 11:00 a.m. (EST) for the Health Promotion in the Integral Approach to NCDs webinar, the fifth and last webinar of a series of certifiable webinars from the Better Care for NCDs Initiative.

Webinar Objectives

  • Strengthening health promotion within the NCD approach.
  • Highlight the key role of health promotion in the comprehensive approach to NCDs, and specifically within primary health care (PHC), facilitating community outreach and focusing on equity.
  • Identifying strategies that promote the participation of diverse stakeholders (local governments, communities, settings, health services) in the response to NCDs within the PHC framework.
  • Launch of the Community Health Workers Course.

Certification

  • Training activity certifiable by the Virtual Campus of Public Health (CVSP), with subsequent final evaluation. 

How to Participate


Agenda

Moderator: Silvana Luciani, Unit Chief, Noncommunicable Diseases, Violence and Injury Prevention, PAHO

  • 11:00 a.m. Institutional Opening
    • Anselm Hennis, Director of the Noncommunicable and Mental Health Department, PAHO
    • Gerry Eijkemans, Director of Social and Environmental Determinants for Health Equity Department, PAHO
  • 11:11 a.m. Main Conference - Health promotion in the approach to NCDs: A critical perspective
    • Pilar Campos, Regional Health Promotion Advisor, PAHO
  • 11:25 a.m. Experience Panel
  • Moderator: Orielle Solar, Unit Chief, Health Promotion and Social Determinants of Health, PAHO
    • Ministry of Health Spain
    • Local government: experience of Paipa, Colombia
    • Community / PHC, Formosa, Argentina
  • 12:00 p.m. Launch of the Community Health Workers Course

Moderator: Silvana Luciani, Unit Chief, Noncommunicable Diseases, Violence and Injury Prevention

  • Presentation of the course
    • Cinthia L’Hopital, international consultant, Better Care initiative, PAHO
  • 12:25 p.m. Closing remarks
    • Silvana Luciani, Unit Chief, Noncommunicable Diseases, Violence and Injury Prevention, PAHO

Series of certifiable webinars - Better Care - 2025

Title: Expanding Quality NCD Services in the Community, from an Equity Perspective

Assessment and Certification: Each seminar will include an evaluation through a multiple-choice questionnaire, problem-based multiple-choice situations, or surveys. A specific bibliography will be provided for each session. Completion of all five evaluations will be mandatory in order to qualify for the final certification.
Participants who attend all five seminars and successfully complete the assessments will receive a Certificate of Completion of the 10-hour CVSP Seminar Program. The certificate will indicate the total duration of the sessions, the bibliographical references, and the assessment activities undertaken.

More information on the Series of certifiable webinars


Context

In 2023, PAHO launched the Better Care for NCDs Initiative, to accelerate the integration of noncommunicable disease (NCD) services into Primary Health Care (PHC). The initiative strengthens planning, implementation, and monitoring of comprehensive NCD services, ensuring equitable access, improving diagnosis and treatment, and enhancing data management across the Region.

To meet these objectives, strengthening the capacities of health teams is key. In this context, the ongoing training of interprofessional teams becomes essential, not only to update knowledge but also to transform institutional processes and the care provided to people with NCDs. Interprofessional education (IPE) is strategic for the comprehensive approach to NCDs, promoting collaborative work and the transformation of care models. In March 2025, the Better Care for NCDs Initiative, in conjunction with the Virtual Campus of Public Health, launched the Initiative's Learning Pathways. This itinerary inaugurates a cycle of five certifiable webinars. These seminars will provide accessible, short spaces with updated content and comprehensive approaches, aimed at different professional profiles of interprofessional health teams in PHC and decision-makers at different levels of management.


Time in other cities

  • 8:00 a.m. – Los Angeles, Vancouver
  • 9:00 a.m. – Belmopan, Guatemala City, Mexico City, Managua, San José (CR), San Salvador, Tegucigalpa
  • 11:00 a.m. – Bogotá, Panama City, Havana, Kingston, Lima, Nassau, Port-au-Prince, Ottawa, Quito, Washington, D.C.
  • 12:00 p.m. – Bridgetown, Caracas, Georgetown, La Paz, Port of Spain, San Juan, Santo Domingo, Saint George’s, Saint John’s
  • 1:00 p.m. – Asunción, Buenos Aires, Brasília, Montevideo, Paramaribo, Santiago
  • 5:00 p.m. – Geneva, Madrid

For other cities, check the local time at this link.